On line Behavioural Advertising

Ruano, TV

Ruano, TV (reprint author), Univ Jaen, Fac Ciencias Sociales & Jurid, Dept Derecho Publ & Privado Especial, Area Derecho Mercantil, Jaen, Spain.

2017 12TH IBERIAN CONFERENCE ON INFORMATION SYSTEMS AND TECHNOLOGIES (CISTI), 2017; ( ):

Abstract

The sending of electronic commercial communications based on consumer behavior raises the problem of the protection of personal data. Personal informa......

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