GRFlift: uplift modeling for multi-treatment within GMV constraints

Yang, J; Wang, W; Dong, YS; He, X; Jia, L; Chen, H; Mao, MY

Mao, MY (通讯作者),Tongji Univ, Dept Comp Sci & Technol, Shanghai 201804, Peoples R China.

APPLIED INTELLIGENCE, 2023; 53 (4): 4827

Abstract

As a primary goal of predictive analytics, uplift modeling is used to estimate what impact a specific action or treatment will have on an outcome. In ......

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