Dynamic selling strategy for a firm under asymmetric information: Direct selling vs. agent selling

Dong, CW; Yang, YP; Zhao, M

Zhao, M (reprint author), Univ Elect Sci & Technol China, Sch Econ & Management, Chengdu 610054, Sichuan, Peoples R China.

INTERNATIONAL JOURNAL OF PRODUCTION ECONOMICS, 2018; 204 (): 204

Abstract

In this paper, we study the dynamic selling strategy for a firm under asymmetric market and product information over two periods. In each period, the ......

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