The Influence of Environmental Values on Consumer Intentions to Participate in Agritourism-A Model to Extend TPB

Zhao, ZN; Xue, YJ; Geng, LL; Xu, Y; Meline, NN

Xue, YJ (通讯作者)，Beijing Forestry Univ, Sch Econ & Management, Beijing 100083, Peoples R China.

JOURNAL OF AGRICULTURAL & ENVIRONMENTAL ETHICS, 2022; 35 (3):

Abstract

This study examines the influence of environmental values on consumer intentions to participate in agritourism through the theory of planned behaviour......

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