Leveraging Crowdsourcing for Human Immunodeficiency Virus Testing Posters: A Visual Content Analysis and Cognitive Responses Among Chinese Men Who Have Sex With Men

Smith, MK; Cao, BL; Fu, R; Zhao, Y; Liu, CC; Lazard, AJ; Tucker, JD

Smith, MK (corresponding author), West Bank Off, Div Epidemiol & Community Hlth, Bldg Ste 300,1300 South 2nd St, Minneapolis, MN 55454 USA.

SEXUALLY TRANSMITTED DISEASES, 2020; 47 (9): 580

Abstract

Introduction Extensive marketing and advertising research has informed a deep understanding of the link between visual design and consumer behaviors, ......

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